Picking the right site is very important when you want to build an online store. BigCommerce has become one of the best e-commerce systems. Because of this, it has many features and functions that make it a good choice for companies of all kinds. But if you want to get the most out of BigCommerce, you need to work with a Bigcommerce development company.
In this article, we will explore the hidden benefits of choosing a bigcommerce development agency and why it is a smart investment for your online business.
Table of Contents
- Expertise and Experience
- Customization and Personalization
- Mobile Optimization
- SEO and Digital Marketing
- Ongoing Support and Maintenance
1. Expertise and Experience
BigCommerce development companies build and improve online stores using the BigCommerce platform. They have a group of skilled workers who know a lot about how to build websites with BigCommerce. When you work with a bigcommerce development firm, you can use their knowledge and experience to make sure that your online store is built to the highest standards.
BigCommerce did a survey and found that 75% of merchants who switched to the platform saw a rise in sales. Choosing the right platform is important, but it’s not enough to make an online store popular. You need to know a lot about search engine optimization, user experience design, and best practices for e-commerce. A bigcommerce development business can give you the knowledge you need to make an online store that works well and brings in sales and customers.
2. Customization and Personalization
One of the key advantages of BigCommerce is its flexibility and customization options. With the help of a Bigcommerce development company, you can create a unique and personalized online store that reflects your brand identity and resonates with your target audience. bigcommerce development experts have the technical skills and knowledge to customize every aspect of your online store, from the design and layout to the functionality and features.
According to a study by Baymard Institute, 67.45% of online shopping carts are abandoned before the purchase is completed. One of the main reasons for cart abandonment is a lack of trust or confidence in the website. By partnering with a bigcommerce development company, you can build a secure and trustworthy online store that instills confidence in your customers and reduces cart abandonment rates.
3. Mobile Optimization
In today’s mobile-first world, having a mobile-optimized online store is essential. According to Statista, mobile e-commerce sales accounted for 54.8% of total e-commerce sales in 2021. BigCommerce offers responsive design templates that automatically adapt to different screen sizes and devices. However, to ensure optimal mobile performance and user experience, it is important to work with a Bigcommerce development company.
A bigcommerce development company can optimize your online store for mobile devices, ensuring that it loads quickly, is easy to navigate, and provides a seamless shopping experience. They can also integrate mobile-specific features such as mobile payment options and push notifications. Thus, further enhancing the mobile shopping experience for your customers.
4. SEO and Digital Marketing
Building a great online store is only half the battle. To drive traffic and generate sales, you need to implement effective digital marketing strategies. A bigcommerce expert can help you optimize your online store for search engines and implement digital marketing tactics that drive targeted traffic to your website.
According to a study by BrightEdge, organic search drives 53.3% of website traffic. By partnering with a bigcommerce development company, you can ensure that your online store is optimized for search engines, making it easier for potential customers to find you. They can also help you implement other digital marketing strategies to further boost your online visibility and drive sales such as;
- Social media marketing,
- Email marketing,
- and Content marketing
5. Ongoing Support and Maintenance
Launching an online store is just the beginning. To ensure its long-term success, you need to continuously update and maintain your website. A bigcommerce agency provides ongoing support and maintenance services, ensuring that your online store is always up-to-date and running smoothly.
According to a survey by Clutch, 29% of small businesses outsource their website maintenance. Outsourcing your website maintenance to a bigcommerce store development company, you can focus on growing your business while leaving the technical aspects to the experts. They can handle tasks such as software updates, security patches, and performance optimization. Thus, allowing you to provide a seamless shopping experience to your customers.
Read this blog to learn about the Bigcommerce tools for website design and development: Must-Have Tools for BigCommerce Website Design and Development
Conclusion
Partnering with a Bigcommerce development company offers a range of hidden benefits that can significantly impact the success of your online store. From expertise and experience to customization and personalization, a Bigcommerce agency can help you build a high-performing online store that drives sales and conversions.
Additionally, they can optimize your online store for mobile devices and implement effective digital marketing strategies. As well as provide ongoing support and maintenance. By investing in a Bigcommerce development agency like Vserveecommerce, you are making a smart investment in the future of your online business.
