In Shopify e-commerce, navigation menus are incredibly important. When they are well-organized and easy to use, they make it simple for customers to find what they want and improve their shopping experience.
It leads to more sales and happier customers. A good navigation menu is like a helpful guide that takes customers exactly where they want to go on the website. It’s a key element for a successful Shopify store development.
A well-designed navigation system is super essential for a Shopify store’s development and success. It helps with SEO and ensures the website works well on mobile devices. It also creates chances to show customers related products they might like and encourages them to buy more.
This kind of navigation boosts the store’s reputation and makes shopping easy and fun, making customers really happy and wanting to come back again and again.
Tips for Setting Up Shopify Navigation Menus
Here are some easy tips for setting up Shopify navigation menus during Shopify eCommerce development effectively:
- Organize Collections: Think like your customers and organize collections based on what they would search for. For example, if you sell jewelry, have separate tabs for Rings, Bracelets, and Watches, and add subcollections like Wedding Rings, Engagement Rings, and Everyday Rings.
- Simplify Names: Use simple names for menu tabs so customers can find what they want easily and improve your store’s visibility in search engines.
- Optimize the Menu: Keep the menu simple with 5-7 tabs on the first level during Shopify store development. Humans can’t handle much at once, so simplicity helps avoid frustration.
- Double Check the Navigation: Make sure the navigation menu works well on mobile devices for a smooth shopping experience on smartphones.
Following these tips, website owners can create a user-friendly navigation system that enhances the browsing experience and encourages customers to explore their offerings and get to know their brand better.
Let us discuss how to set up navigation menus during Shopify store development:
- Start by navigating to the Shopify dashboard and accessing the “Online Store” section, then proceed to “Navigation” under “Menus.”
- Two menus are available by default – the main menu and the footer menu. The main menu is more critical and is used for primary links, while the footer menu contains secondary links and policies.
- Let us start creating the Shopify navigation menu. You can transform this menu into a more professional and organized menu with multiple levels. Start by creating a new menu named “Navigation Menu Header” during Shopify store development.
- Design it with primary tabs and give them names like Man, Woman, Kids, Gear, Videos, Magazine, or Journal. If you don’t have the collections yet, use a symbol (#) as a placeholder to indicate that the tabs have no links for now.
- Next, focus on creating sub-menus. For example, under the “Man” tab, create a sub-menus. Give them names like Tops, Bottoms, and Headwear. Similarly, generate sub-menus under the other main tabs. Organizing the menu with sub-collections helps customers easily navigate and find products.
- The third level of the menu includes specific items within each sub-menu. Create tabs under the sub-menu and give them names like Footwear and Boots. Rearrange the items to ensure a logical hierarchy within the menu during Shopify store development.
- After saving the menu, proceed to view it on the online store. If the old menu is still displayed, link the newly created menu to the header section. Once that’s done, the new navigation menu with the multiple levels and sub-menus will appear on the online store.
- Users can also apply similar steps to create a footer navigation menu.
This is how you can create a well-organized and user-friendly navigation menu during Shopify store development.
Mega Menus
Mega menus are a specific design feature for navigation menus. Mega menus offer a more expansive and visually appealing layout, displaying multiple levels of content and subcollections under main tabs.
The availability of mega menus in your Shopify store depends on the theme you choose. Not all themes support this feature, so selecting a theme that includes mega menus for mobile and desktop views is essential. Before finalizing a theme, make sure it offers the mega menu functionality to enhance your store’s navigation and provide a seamless experience for your customers across all devices.
If users are considering switching to a new theme, they should confirm that the theme they choose supports mega menus. While professional themes often include this option, some basic themes may not, requiring users to implement custom coding to achieve mega menus.
Steps When Adding a Mega Menu
- To add a Mega Menu to the navigation, go to the header section and click “Add Mega Menu.” The Mega Menu feature availability depends on the theme being used. Users should ensure they have a theme that supports Mega Menus for this option to work.
- When creating the Mega Menu, specify under which tab it should appear. This space can be used creatively to promote special offers, new items, or best-selling products. Users can add images and headings during Shopify store development to make the menu visually appealing and informative.
- It is necessary to check the theme’s compatibility with Mega Menus and optimize the navigation menu for mobile users.
Conclusion
Shopify navigation menus are essential in enhancing user experience and making your store successful. Using Mega Menus during Shopify store development offers an excellent opportunity to display a wide range of options and promote products effectively. Shopify store owners can make a positive and lasting impression on their customers by optimizing their navigation system.
If you require a Shopify development agency to assist with your Shopify store development, look no further than VserveeCommerce. They are a reliable and experienced agency specializing in Shopify solutions. VserveeCommerce is a Shopify agency that can provide tailored solutions to meet your specific e-commerce needs.
This blog is inspired by the video, ‘Shopify Navigation Tutorial ( Mega Menus/Multi Level Menus/Dropdown Menus/Header Menu and more…)’ by ‘Rihab Seb – eCommerce Coach,’
